Smith Webb is run by 2 friends, Chloe and Caroline.
In their previous incarnations they both worked in the fashion industry.
After starting their families, they wanted to create clothing that had more meaning.
They wanted to design an ethical and stylish brand that would also enable them to support mental health and anti-bullying charities, two causes very close to their hearts.
Chloe and Caroline started as friends but are now business partners too, and both live with their families in Essex.
Smith Webb clothing is organic and certified Fair Wear, which means that the cotton we use is sourced from factories that are members of the Fair Wear foundation. The designs are completely original, and are then printed in the U.K.
In a world where you can be anything, Be Kind.
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